The FBI's approach to public messaging has evolved over the years, focusing on using social media to highlight their work and build trust with the public.
Key Points
Shift towards more confident and human messaging
Balancing transparency and protecting investigations
Importance of adapting to digital communication
Pros
Increased transparency through social media
Building trust with the public by showcasing FBI's work
Adapting to modern communication methods
Cons
Risk of compromising ongoing investigations
Balancing transparency with protecting justice
Potential for messaging to appear as self-promotion