ALS Ice Bucket Challenge for Mental Health Awareness
The ALS Ice Bucket Challenge has been relaunched for mental health awareness, raising funds for the cause.
Key Points
- ALS Ice Bucket Challenge revived for mental health awareness by USC Mind
- Supports Active Minds, a mental health nonprofit
- Has raised nearly $400,000 for mental health
- Controversy over shifting focus from ALS to mental health
- Original ALS Ice Bucket Challenge raised $115 million for ALS research
- ALS Association and Active Minds team up for new challenge in May
Pros
- Raises awareness for mental health
- Engages a new generation in charitable giving
Cons
- Diverts attention from ALS, a fatal disease that still needs a cure